CoachPilot pricing for online fitness coaches
Start free with up to 5 clients. On Pro and Ultimate, founding coaches pay one flat price for unlimited clients, locked for life.
Simple pricing that grows with you
Every paid plan: one flat price, unlimited clients. Founding pricing ends Dec 31.
Pick the size you'd pay for elsewhere. With founding pricing, every size is unlimited.
Free
Perfect for getting started
What's included
- Up to 5 active clients
- Meal planner
- Workout planner
- Direct messaging with clients
- Scheduled check-ins
- Client onboarding
Pro
Scale your coaching business
What's included
- Unlimited clients
- Meal planner
- Workout planner
- Direct messaging with clients
- Scheduled check-ins
- Client onboarding
- AI food swapping for clients
Clients can swap foods based on calories or macros. For example, swap potatoes for rice while keeping nutrition on track. You control the rules.
Ultimate
For coaches who want an AI assistant
Everything in Pro, plus
- Unlimited clients
- Everything in Pro
- AI Copilot assistant
- Auto-generate meal & workout plans
- Client check-in summaries
- Smart recommendations
- Full client data access
Your AI assistant learns your coaching style, creates plans, checks client progress, provides summaries, and executes tasks. All through simple conversation.
Lock in your founding price for life
Reserve before Dec 31, 2026: one flat price, unlimited clients
How CoachPilot's price compares
What it costs to coach an unlimited number of clients on CoachPilot and on other coaching platforms.
| Platform | Unlimited clients, per month | Largest published plan | Free plan |
|---|---|---|---|
| CoachPilot Pro | Unlimited clients | Free: up to 5 clients | |
| CoachPilot Ultimate | Unlimited clients | Free: up to 5 clients | |
| Kahunas | $99/mo | Ultimate: $99/mo, unlimited clients | No free plan |
| TrueCoach | No unlimited plan | Pro: $136.99/mo, up to 50 clients | No free plan |
| Trainerize | No unlimited plan | Pro 200: $250/mo, up to 200 clients | Basic: up to 1 client |
| Everfit | No unlimited plan | Studio 500: $430/mo, up to 500 clients | Starter: up to 5 clients |
| QuickCoach | $39/mo | Pro: $39/mo, unlimited clients | Free: up to 20 clients |
| FitPros.io | $0/mo | Free: $0/mo, unlimited clients | Free: unlimited clients |
| TrainHeroic | No unlimited plan | Coach, up to 1000 athletes: $399.99/mo, up to 1,000 clients | No free plan |
| Hevy Coach | No unlimited plan | 501-1,000 clients: $700/mo, up to 1,000 clients | No free plan |
| My PT Hub | $59/mo | Premium: $59/mo, unlimited clients | No free plan |
| PT Distinction | No unlimited plan | Master: $89.90/mo, up to 50 clients | No free plan |
Competitor prices: USD, month-to-month, as listed on each vendor's site, checked Oct 1, 2026. Each name links to its source.
Pricing a coaching tool shouldn't require guessing what you'll need in six months. Every plan includes the same core feature set, the meal planner, workout planner, and client messaging , so upgrading is about client capacity and the AI Copilot, not unlocking basic functionality you already needed on day one. If you're still deciding how to price your own coaching offers, our breakdown of online coaching pricing walks through how to structure tiers your clients will actually understand. You can see the full breakdown of what's included on the features overview.
Switching from another platform? See how CoachPilot's pricing and features compare with Kahunas (side by side) and the 3 biggest incumbents, Trainerize (side by side), Everfit, and TrueCoach, or against more specialized and budget-friendly options, TrainHeroic, Hevy Coach, My PT Hub, and PT Distinction. Or read the full best personal training software comparison for a side-by-side look at every platform in one place. Just starting out? See our free coaching app. Coaching physique athletes? See contest prep coaching software.
Pricing questions, answered
Become a Founding Coach
Founding coaches get more than software: unlimited clients, a place on our website, and their own referral code. All you need to do today is sign up.
Unlimited clients
Coach as many clients as you want, with no cap
Affiliate coach program
Your own custom referral code to share with other coaches. How it works
Featured on our founding coaches page
We promote you and your coaching on the CoachPilot website
Free migration in 48 hours
We move your clients, meal plans and programs for you
Founding price, locked for life
Sign up before Dec 31, 2026 and your price never goes up
No commitment today. Just sign up now to hold your spot: no payment, no credit card, no contract. If you decide later that you don't need it, no problem.
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